The Absolut Company at Le Méridien in Paris

In the early 2010s, we loaded our trailers and headed to Paris with our client Occasion to deliver technology and set design for a high-end conference in central Paris. Our brief was to transform a classic ballroom at the historic Le Méridien Etoile into an event environment tailored to The Absolut Company's visual identity.

The solution was to build a room within a room – fabric-covered walls enclosing a large tiered seating area where guests sat at round tables. The stage wall was a seamless surface combining illuminated stretch fabric, LED screen and rear-projected video.

The stage deck was built on traditional stage platforms with a custom-fabricated curved front and recessed stairs that gave the whole structure an almost floating quality. The stage surface was white plastic flooring finished with a custom vinyl wrap.

A solution that reads as simple but is built on a lot of considered detail.

Project photos

Our delivery

For this project we delivered:
  • Sound

    A discreet sound system designed for a clean, stylish environment, wireless microphones and an audio mixer. Read more about sound
  • Light

    A truss box with dimmable ambient lighting, front lighting for the stage, LED fixtures illuminating the backdrop walls, and rigging for the LED wall panels. Read more about light
  • Video & LED

    A rear-projection screen in 16:9 format driven by a Barco HD projector at 20,000 ANSI lumens. Flanking the screen, two narrow LED wall stacks provided supporting graphics. The entire system was controlled via a Hippotizer media server. Read more about video & led
  • Decor & Set Design

    A 300 sq m tiered seating structure built on stage platforms with carpet, full room lining in white molton fabric on pipe frames, a seamless stretch-fabric backdrop wall, stage construction and stage furniture. Read more about decor & set design
  • Carpentry

    A custom-fabricated stage with a curved, floating front and recessed stairs. The carpentry department also produced custom lecterns and stage furniture. Read more about carpentry
  • Print

    Vinyl wrapping for the stage and display podiums, plus a large cut-out logo in foam board mounted on an acrylic panel. Read more about print
  • Project Management

    Planning, preparation and on-site delivery were coordinated by project manager Andreas Bonnevier. Read more about project management

Project photos

Custom-built white event stage with curved front and rear projection, Le Méridien Paris
Custom-built stage with a curved front – gives the structure a floating quality above the floor
White conference stage with LED screens and rear projection for The Absolut Company
The video solution combined rear projection with flanking LED screens for a seamless backdrop.
Event stage with LED-illuminated stretch fabric walls, corporate conference Le Méridien Paris
Stretch-fabric walls flanking the stage, illuminated with LED uplighting for a consistent finish.
Side view of custom-built curved stage front, corporate event production Paris
Side view of the stage – the curved front is custom-fabricated and finished in vinyl wrap.
Recessed staircase integrated into custom-built white event stage, Le Méridien Paris
Recessed staircase built into the stage – keeps the surface clean and unbroken.
Curved stage front with recessed stairs, custom event stage production Paris
Another angle of the curved front and recessed staircase – finished in white vinyl throughout.
Illuminated welcome sign with cut-out foam board logo on acrylic light box, event Paris
Guests were greeted by a large cut-out foam board logo on acrylic, built on a light box illuminating the letters from below.
Empty conference venue at Le Méridien Paris before stage construction and rigging
The venue before we began – shows the scale of the ballroom we transformed.