Branding
We deliver branding solutions to companies and brands at festivals and competitions. We produce and install printed banners, menu signage, entrance portals and large outdoor logos.Our carpenters and print installers have extensive experience of the specific requirements of working on larger events and are used to working in demanding conditions and environments. Over the years we have delivered branding to some of Sweden's largest festivals and competitions, including Nordea Masters, Stockholm Marathon, Summerburst and Sweden Rock.
Our branding services
These are the departments typically involved when we deliver branding solutions:SERVICES
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PrintPrinted banners for festival stages, fences and façades – in the right material for weather, wind and mounting method. Experienced print installers for all environments.
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CarpentryEntrance portals, rigging solutions for menu systems and banners, and custom products such as large logos – dimensioned for outdoor use and festival conditions.
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LightingIllumination of branding solutions so they are equally visible at night as during the day – cost-effective outdoor fixtures tailored for festival environments.
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VideoLarge outdoor LED screens, results displays, camera production and projectors for façade projection – controlled by media servers and video mixers.
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Project ManagementOne point of contact coordinating the delivery and managing dialogue with festival directors, sponsorship managers and venue owners.
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Concept & VisualisationTo-scale floor plans and photorealistic 3D renderings of the branding solution on site – effective decision-making material across multiple sign-off levels.
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Content & GraphicsConversion of existing brand guides to the right file formats and resolutions for print and digital media – consistent with your graphic profile.
Frequently asked questions about branding
What types of branding solutions can you produce and install?
We produce and install printed banners, entrance portals, menu signage, cut-out logos, window vinyl wraps, façade branding and large outdoor logos in wood, metal and foam board. Our print department and carpentry workshop work closely together to ensure solutions withstand the weather and wind conditions at the venue.
Can you match our brand guide and Pantone colours in the branding solutions?
Yes. Our content and graphics department converts existing brand guides and graphic profiles to the right file formats and resolutions for the specific applications. The print department matches exact Pantone colours and ensures the print result is consistent with your brand identity.
Can you produce branding that is equally visible at night as during the day?
Yes. Our lighting department illuminates branding solutions so they are just as visible in darkness as in daylight. With a wide range of outdoor fixtures and extensive experience in festival environments, they develop a cost-effective lighting solution tailored to the specific conditions at the venue.
Can you deliver LED screens and façade projection for an event?
Yes. Our video department delivers large outdoor-rated LED screens, results displays, camera production and projectors for façade projection. Everything is controlled by media servers and video mixers and can display live camera feeds, sponsor messages and motion graphics.
Can you build entrance portals and rigging structures for banners and signs?
Yes. Our carpentry workshop builds entrance portals for festivals and competition areas, as well as rigging solutions for menu systems, banners and printed banners in tents and across festival sites. Structures are dimensioned to withstand the wind forces that can occur on open event sites.
Can you assist in the dialogue with the festival organiser or property owner?
Yes. EDGE's project managers have extensive experience coordinating with festival directors, sponsorship managers and venue owners. We produce the drawings and technical specifications required and can attend meetings with the organiser on your behalf.
Can you show a 3D rendering of the branding solution before production starts?
Yes. Our visualisation department produces to-scale floor plans and photorealistic 3D renderings of the branding solution on site – an effective tool when design and budget decisions need to be approved across multiple levels.
What material do you choose for outdoor printed banners?
Material selection depends on location, mounting method and expected weather conditions. For permanent or long-duration outdoor installations, we typically use wind-permeable mesh material that reduces wind load on the structure. For sheltered environments and shorter periods, denser print materials with sharper colour reproduction can be used. Our print department recommends the right material for each specific situation.
