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Golden Egg 2022

The Golden Egg is Sweden's largest and oldest competition in creative communication. Every year, the Swedish Communications Agencies (KOMM) brings together the country's advertising agencies for an evening of Awards, partying and mingling. During the evening, prizes are awarded in categories such as Activation, Advertising and Digital, among others.

In 2022, we were entrusted by our client Eventum to help them with the design and technical solution for this year's edition, which was to be held at Stockholm Waterfront.

Our solution consisted of a specially designed plywood stage with square LED fixtures and three free-standing LED screens on the stage floor that were connected to the house's video screens via a Watchout media server. We also delivered a camera setup with studio cameras, steadicam and a camera on a crane. We also delivered a sound solution for the gala, which included a live performance by Daniela Rathana.
Photos from the event
Plywood stage with integrated LED lighting and LED walls for video, Guldägget 2022 Stockholm Waterfront LED lighting extending out from the sides of the stage, Guldägget 2022 Waterfront Stage edges marked with multicolour light strip, Guldägget 2022 Stockholm Waterfront A1 Stage with LED walls seen from the side during award presentation, Guldägget 2022 Waterfront Guests on stage during award ceremony, Guldägget 2022 Stockholm Waterfront Interview on stage at egg-shaped prop, Guldägget 2022 awards Stockholm Waterfront Stage in blackout while nomination footage rolls on venue projector screens, Guldägget 2022 Daniela Rathana performing on stage, full-length shot, Guldägget 2022 Stockholm Waterfront Daniela Rathana close-up during live performance, Guldägget 2022 Stockholm Waterfront Daniela Rathana with LED backdrop and stage lighting in full effect, Guldägget 2022 Waterfront Stage during rehearsal with studio camera in foreground, Guldägget 2022 Stockholm Waterfront A1 View of stage from the stands, Guldägget 2022 Stockholm Waterfront A1

Our delivery

To this project we delivered:
SoundThe sound department supplemented the Waterfront's speaker system with subwoofers, wireless microphones, sound mixing, in-house sound engineers, and tape technology for the live performance with Daniela Rathana.
Visit our sound department
LightThe lighting department supplemented the house's lighting rig with more moving lights, extra front lights, in-house lighting technicians, and an extensive installation of LED lighting in the custom-built stage.
Visit our light department
VideoThe Video department delivered LED walls on stage, camera production, video mixing and a Watchout media server, and not least its own staff.
Visit our video department
DecorThe decoration department delivered the base for the stage in the form of stage podiums, which the carpentry department then built on with plywood.
Visit our decor department
CarpentryThe carpentry department further expanded on the stage podiums of the decoration department in the form of a back wall and a stage deck made entirely of plywood.
Visit our carpentry department
Project ManagementPrior to delivery and once on site, the delivery and construction were coordinated by our project manager Andreas Bonnevier.
Visit our project management department

More Photos

Plywood stage with integrated LED lighting and LED walls for video, Guldägget 2022 Stockholm Waterfront
The stage consisted of a plywood back wall and floor with recessed LED lighting and LED walls for video.
LED lighting extending out from the sides of the stage, Guldägget 2022 Waterfront
On either side of the stage, the LED lighting extended outwards, almost floating in the air.
Stage edges marked with multicolour light strip, Guldägget 2022 Stockholm Waterfront A1
The stage edges were marked by a light strip capable of glowing in different colours.
Stage with LED walls seen from the side during award presentation, Guldägget 2022 Waterfront
The stage viewed from the side during the award presentations – LED walls in the background showing the winning campaigns.
Guests on stage during award ceremony, Guldägget 2022 Stockholm Waterfront
Guests on stage during the award ceremony at Guldägget 2022.
Interview on stage at egg-shaped prop, Guldägget 2022 awards Stockholm Waterfront
Interview on stage at a prop built from eggs – one of the evening's set design features.
Stage in blackout while nomination footage rolls on venue projector screens, Guldägget 2022
Stage in blackout while the nomination footage rolls on the venue's projector screens.
Daniela Rathana performing on stage, full-length shot, Guldägget 2022 Stockholm Waterfront
Daniela Rathana on stage – full-length shot during the live performance.
Daniela Rathana close-up during live performance, Guldägget 2022 Stockholm Waterfront
Close-up of Daniela Rathana during the live performance.
Daniela Rathana with LED backdrop and stage lighting in full effect, Guldägget 2022 Waterfront
Daniela Rathana against the LED backdrop – stage lighting in full effect during the performance.
Stage during rehearsal with studio camera in foreground, Guldägget 2022 Stockholm Waterfront A1
The stage during rehearsal with one of our studio cameras in the foreground.
View of stage from the stands, Guldägget 2022 Stockholm Waterfront A1
View of the full stage setup from the stands.

About Edge

EDGE Design & Technology

EDGE Design & Technology is a full-service supplier of design and technology for meetings, events and expos. Each year, we design, project manage and deliver over 300 events and activations, both digital and physical. Since our start, we have created thousands of environments and stages for all types of meetings and events.

Our business concept is to offer advanced technical solutions together with design and scenography services. As a customer, you get one point of contact and we coordinate the entire delivery, from idea to implementation.

Edge was founded in 2012, and today we're one of Sweden's largest production suppliers of design and technology for the events industry. We have 40 fulltime employees and a large network of freelance specialists who we contract to work on relevant projects, when needed.

We are often hired to design and deliver solutions for corporate events, executive meetings, trade fair stands, anniversaries, hybrid events and brand activations at events and festivals.
Learn more about EDGE